Did you see your company name on our site? Here’s why.
We’ve built our site in a way that’s personalized to each unique visitor. This makes it easier for you to get right to the information that’s most relevant to you and your company. While you might have questions, the most important thing to know is that your personalized experience on our site is unique to you—people who don’t work at your company can’t see your company name.

Why we create customized web experiences.
We use publicly available information about visitors to our website, along with innovative tools, to make your experience more relevant. Because we believe in transparency, we’ve provided some additional information about how this works and why it matters.

We are committed to transparency and innovation.
Our website personalization is powered by a tool called Terminus, which we use in combination with firmographic and demographic technologies, collected data and integrations with internal systems at Crown Castle. Since Terminus technology does not reveal Personal Identifiable Information (PII), your personal identity remains anonymous.

How does personalization work?
We analyze the data that’s collected through tracking pixels, web beacons or cookies—similar to the tactics retailers use to serve you an ad on one site for a product you viewed on a different site. We then use that information to make educated guesses about your company name, industry or company size and optimize your web experience accordingly.

Your data is protected.
Data protection and privacy are very important to us. Any questions regarding our data policies can be found in our Terms of Use or Privacy Statement. You can also read Terminus’ privacy policy to understand how their technology protects your data.